Crowdfunding has become a popular way for game developers to secure funding for their projects, but with so many platforms to choose from, it can be overwhelming to know where to start. In this article, we’ll take a look at some of the most popular crowdfunding platforms for game developers and explore what each one has to offer.
One of the most popular crowdfunding platforms for game developers is Kickstarter. Founded in 2009, Kickstarter has helped fund thousands of game projects, from indie titles to major releases. Kickstarter is an all-or-nothing platform, which means that if a project doesn’t reach its funding goal, no money is collected from backers. This can be a high-stakes gamble for developers, but it also ensures that projects are fully funded before development begins.
Another popular crowdfunding platform is Indiegogo. Like Kickstarter, Indiegogo is an all-or-nothing platform, but it also offers the option for developers to keep whatever funds they raise, even if they don’t reach their funding goal. This can be a safer option for developers who are just starting out and don’t have a large following. Indiegogo also offers a wider range of categories, including technology, film, and design, which can be beneficial for developers looking to reach a larger audience.
GoFundMe is another option for game developers looking to crowdfund their projects. Unlike Kickstarter and Indiegogo, GoFundMe is not exclusively for creative projects, but it allows developers to raise funds for any type of project. GoFundMe also operates on a keep-what-you-raise model, which allows developers to keep the funds raised even if they don’t reach their goal. This platform is more suitable for personal and non-profit projects, rather than commercial ones.
Patreon is a platform that focuses on recurring funding, allowing developers to receive ongoing support from their backers. This platform is perfect for developers who plan to continue updating and expanding their game over time. Patreon also offers a range of customizable options, such as tiered rewards, which can be beneficial for developers looking to offer exclusive perks to their backers.
Fig is a newer platform that is specifically geared towards game developers. Fig allows developers to offer equity crowdfunding, meaning that backers can receive a share of the revenue generated by the game. This can be a great option for developers who are looking to raise a significant amount of money and are willing to give up a portion of their company in exchange for funding.
Ultimately, the choice of platform will depend on the specific needs of the developer and the project. Developers should research the different platforms and take into consideration the fees, the target audience, the funding model and the types of rewards they can offer. It’s also important to consider the level of support and resources that each platform offers, such as marketing tools and community building features.
In conclusion, choosing the right crowdfunding platform for your game project can be a challenging task, but with the right research and understanding of the different options available, you can find the perfect platform to suit your needs. From all-or-nothing platforms like Kickstarter and Indiegogo to recurring funding platforms like Patreon and equity crowdfunding platforms like Fig, there’s a platform for every developer and every project. As always, it’s important to keep in mind the fees, the target audience, the funding model and the types of rewards you can offer, as well as the level of support and resources that each platform offers.